![]() The brand also invited its customers to engage with the folkloric fabrications themselves at its interactive installations in Chicago, Nashville, Devon Yard, Rockefeller Center, Newport Beach, and Chelsea Market shops. With a community-focused approach and an eco-conscious ethos at its core, the window transformations were unlike any other that the world has seen. The assortment highlighted the materiality of authentic, high-quality denim while emphasizing the planet-friendlier practices at the root of their newest Pilcro pairs. One could easily see the seams, the pockets, the details that come from the original life of the denim itself in the upcycled one. It’s all about the harmony that results.” said Anthropologie Display Director Erika Lavinia ![]() That’s when you get the beauty of something like a medley, or a symphony: The wind rustling through the leaves, the birds chirping, the squirrels running through. ![]() “Indigo Wonderland is based on the idea that the forest is composed of all these elements of nature, the flora and the fauna all working together. ![]() These denim pieces were later used to create the elements of the forest. To accomplish this intention, invitations were sent to their staff and community to participate in the displays by donating used denim. Anthropologie’s Display Director Erika Lavinia told that their team took an autumnal idea and paired it with the notion that they could highlight Pilcro’s sustainability efforts. This time the artists crafted their sculptural props of the window from community-sourced upcycled denim. Select storefronts of the brand are all set to incorporate surreal, storybook-inspired elements into their facades including think larger-than-life toadstools, sweet-singing songbirds, and fabulous foxes. To exhibit their initiative, the brand devised window displays on their selected storefronts titled “Indigo Wonderland,” which invites people to step outside of their day-to-day chores and dive into a whimsical denim dreamscape. With one foot in the historical roots of denim production and the other in the future of planet-friendlier production methods, Pilcro offers style with a story. The line is just full of all the essentials anyone would want in their closets, and honestly, I don’t feel bad about the size of my cart because it's full of things I can wear now, while working from home, and later, when my life eventually gets back to normal.American Clothing Retailer Anthropologie announced the release of Pilcro, a new inclusive-sizing denim collection. And not just in bottoms, I’m talking everything from tops to outerwear, all of which had me eager to spend a chunk of my paycheck. Since I’m on the petite side, one of the first things I noticed when I first started shopping the brand is the variety of sizes available, from petite to tall and plus. Every pair of Pilcro jeans I buy is so soft, I consider them to be as comfortable as my workout leggings. But the truth is I never stopped shopping for new jeans because I'm so in love with Anthropologie's exclusive denim line, Pilcro, for its array of on-trend styles in the most comfortable cotton fabrics. They're always shocked when I tell them I've bought new jeans. When I talk to my friends about what they've bought while sheltering in place, they list off all sorts of loungewear, house dresses, and home décor items.
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